diff --git a/src/calibre/gui2/update.py b/src/calibre/gui2/update.py
index 9929d50a7e..847b5785e9 100644
--- a/src/calibre/gui2/update.py
+++ b/src/calibre/gui2/update.py
@@ -52,7 +52,8 @@ class UpdateNotification(QDialog):
         self.label = QLabel('<p>'+
             _('%s has been updated to version <b>%s</b>. '
             'See the <a href="http://calibre-ebook.com/whats-new'
-            '">new features</a>.')%(__appname__, version))
+            '">new features</a>. Only update if one of the '
+            'new features or bug fixes is important to you.')%(__appname__, version))
         self.label.setOpenExternalLinks(True)
         self.label.setWordWrap(True)
         self.setWindowTitle(_('Update available!'))