diff --git a/README.md b/README.md
index dfe78950d1..e6dc5adc80 100644
--- a/README.md
+++ b/README.md
@@ -31,3 +31,10 @@ Bugs
 Bug reports and feature requests should be made in the calibre bug tracker at [launchpad](https://bugs.launchpad.net/calibre).
 GitHub is only used for code hosting and pull requests.
 
+Support calibre
+----------------
+
+calibre is a result of the efforts of many volunteers from all over the world.
+If you find it useful, please consider contributing to support its development.
+[Donate to support calibre development](http://calibre-ebook.com/donate).
+